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BackPedal vs Yellow Jersey: theft recovery vs broad cover.

Yellow Jersey is a broader cycling-services business — insurance plus race cover, travel cover, and event-specific products. BackPedal is theft and recovery focused: covert tracker, recovery agents, theft cover. Different products with different breadth.

  • +80%Recovery rate
  • ~48hTypical recovery time
  • 24/7In-house ops team
  • Recovery with no exclusions

    Even if you forgot to lock up — we still recover your bike.

  • Full insurance backup included

    Underwritten by Sundays Insurance, FCA regulated.

  • Tracking kit & professional installation

    Covert GSM, GPS & BLE tracking kit — expertly installed, all part of your subscription.

Watch one of our recoveries

Streatham recovery
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Tracker, insurance & recovery — one price.

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Trusted by thousands of families, commuters, racers and delivery riders because we do more than just insure… we recover.

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What Yellow Jersey does well

Yellow Jersey has built a broader cycling-services business than most pure bike insurers. They offer race insurance, travel cover for cycling holidays, event-specific products, and standard bike cover under one umbrella. Their breadth is genuinely useful for serious cyclists with multiple cycling-related needs.

If you race regularly, travel for cycling, or want a single insurer for your whole cycling life, Yellow Jersey is well-suited to that — they offer products BackPedal doesn't.

Where BackPedal differs

Yellow Jersey's strength is breadth of cover; BackPedal's strength is depth on the specific problem of theft and recovery. We don't offer race insurance or cycling travel cover — and we don't try to. We focus on getting your bike back when it's stolen. If you want a Yellow Jersey alternative focused purely on theft and recovery, that's BackPedal.

Some cyclists use both: BackPedal for day-to-day theft + recovery cover, Yellow Jersey for race weekends and travel. Talk to us about your full setup if you want help working out the right combination — we're not trying to be your only insurer.

How BackPedal works

Three steps. Covert trackers go on your bike, you call us when it's stolen, and our agents go and get it back. We've recovered over 80% of bikes reported to us.

01
TREK / E-MTB
RALEIGH / CARGO
TERN / LONGTAIL
TERN / FAMILY
TREK / E-MTBIN THE FRAMEUNDER STEMSEATPOST

Install trackers

Our mechanics fit covert GSM, GPS & BLE trackers to your bike anywhere in London — at the time and place you choose, 8am to 8pm, every day.

UP TO £149 OF KIT8AM–8PM, DAILY
02
BackPedal recovery operations team in the office24/7 Recovery Ops

Report a theft

When your bike goes, you call our 24/7 hotline. We deploy recovery agents the same hour and keep you updated until it's back.

24/7 HOTLINESAME-HOUR DEPLOY
03
BackPedal recovery agents on the streetRecoveredOn its way home

Bike recovered

We track it down, check it for damage, return it to your door, and handle the police report and any insurance claim on your behalf.

+80% RECOVEREDCLAIM HANDLED

+80%

Recovery rate

~48h

Typical recovery time

24/7

In-house ops team

Real recovery footage · updated weekly

Watch us
get them back.

Every clip is real footage from a BackPedal recovery, filmed by our agents on the ground. New recoveries land every week.

Streatham6 hours to recover1:19
Stratford22 hours to recover1:12
Brighton2 days to recover1:15
Twickenham13 hours to recover1:11
London9 days to recover1:06
Hounslow23 hours to recover1:11
Kensington10 days to recover1:03
+70more on
the wall
Watch the recoveries

Traditional bike
insurance vs
BackPedal

A bike is stolen every 2 minutes in the UK. Fewer than 2% of thieves are ever caught. Traditional insurers don't care — they just price it into your premium. The thief profits. You start again. Nothing changes.

BackPedal is different. We track your bike, recover it, and return it to you — so the thief gets nothing. Insurance is our backup, not our business model.

What you get
BackPedal
Other Bike Insurance
01Recovery & Protection
Get your actual bike back
Covert GPS tracking included
24/7 recovery team deployed
Bike stolen? One call and we take over
02No exclusions on recovery
Forgot to lock up? Still covered
Left outside your house? Still covered
Stolen whilst riding? Still covered
03Insurance

If we can't recover your bike, our backup insurance by Sundays kicks in — the same kind of cover you'd get from any other bike insurer. Standard terms apply and claims are subject to approval.

Financial cover for a replacement bike
Accessory cover
Theft damage cover
Excess
£50*
Varies
* No excess on recovery claims. £200 excess for battery-only insurance claims.

The kit · £150 of trackers

Covert trackers,
disguised & hidden

Every bike we protect gets a covert tracking kit — hidden away within the bike itself, or tucked into one of 17 disguised casings, so no two bikes look alike and thieves never learn the hiding spots.

Depending on your bike, that's some mix of an always-on Live GPS, a no-wires Sleeper GPS that wakes the moment your bike's reported stolen, and a short-range Proximity Beacon that leads our agents to it indoors. Read more about the trackers.

Wide pannier reflector — covert BackPedal tracker casing
1 of 17 disguises
Handlebar cable coverCovers any brake, gear and electrical cables whilst hiding the tracker

Browse the disguises · tap to preview

1 / 17

Rated 4.7 · 35 reviews on Trustpilot

Our customers love us

July 2026

Not all heroes wear capes...

It was past midnight and I didn't have much hope of anything happening that night… Richard answered immediately… By 5pm, Edgar had delivered my bike to my home, in exactly the same condition as it was before.

I cannot recommend this service highly enough - if you care about your bike, it's a no brainer!

July 2026

Who are you gonna call?

My Canyon e-bike was stolen… they were professional, knowledgeable, reassuring and super responsive. They kept me informed throughout the process. Most importantly, they successfully recovered my bike within 10 hours of me contacting them.

…it was like a military operation and they won.

May 2026

I can't recommend backpedal enough

To my absolute amazement, they successfully recovered my bike within 2 hours. What really stood out was the customer service; they kept me updated the entire time, providing constant peace of mind during a chaotic situation.

They've earned a lifelong customer… Truly spectacular service!

November 2025

Game changer company!

Edgar from Backpedal got our bike back within an hour of reporting the theft. The whole process was caring, professional and fast - I'm so impressed. I'd highly recommend Backpedal - since police isn't going to do anything, these guys are absolute heroes! Thank you!

January 2026

A superb team. If you have a nice bike in London its a no brainer.

A superb team from start to finish. Everyone in the office was helpful, kind, and extremely supportive. Having people on your side who know what they're doing can completely change an otherwise frustrating and futile situation into a positive one. I called in the morning and had my bike back by the afternoon. Edgar is sharp, efficient, and exactly the person you want when it comes to recoveries.

June 2026

The BackPedal team is amazing

The BackPedal team is amazing! They retrieved my bike within hours of reporting it, and made the whole process look trivial and reassuring. The experience is really like their instagram videos.

These guys are clearly professionals that can be trusted and on top of that they are super nice!

See all 35 reviews on Trustpilot

Reviews shown verbatim from our public Trustpilot profile.

Yellow Jersey vs BackPedal FAQs

  • What's the difference between Yellow Jersey and BackPedal?

    Yellow Jersey is a broader cycling-services business including insurance, travel, and event cover. BackPedal is focused on theft and recovery: we send a team to retrieve the bike when it's stolen, with insurance as the safety net.

  • What does Yellow Jersey do well?

    Yellow Jersey offers a wider product range than most bike insurers — race insurance, travel cover, event cover. They've built a strong reputation in the premium cycling community for breadth of cover. If you want a single insurer for all your cycling-related needs, Yellow Jersey is worth a look.

  • Where does BackPedal differ from Yellow Jersey?

    Recovery. Yellow Jersey's strength is broad insurance cover; BackPedal's is getting the actual bike back. For day-to-day theft protection on a commuter or high-value bike, the recovery service plus covert tracker is the differentiator. For broader cycling-life cover, Yellow Jersey has the wider product set.

  • Could I use both BackPedal and Yellow Jersey?

    Some cyclists do — BackPedal for theft + recovery + theft-related damage, Yellow Jersey for racing insurance, travel cover, or event-specific cover. Talk to us about your full setup and we can advise on the right combination.

  • Can I switch from Yellow Jersey to BackPedal?

    Yes. Cancel your Yellow Jersey policy and start a BackPedal subscription. Most policies are monthly-cancellable after the first month; check your existing wording.

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